Open Up Influence Releases Go Prism Self-service SaaS Remedy, an Ingenious Influencer Advertising as well as Insights Device for Social Network Marketers
Go Prism is the Proprietary Social Intelligence System for Brand Safety, Influencer Discovery, Efficiency Benchmarking, as well as Competitive Insights
LOS ANGELES–( ORGANIZATION CABLE)– Open Impact, a global influencer marketing system, has introduced the launch of Go Prism, an exclusive creator advertising and marketing patterns and understandings device that leverages ingenious AI-powered web content analysis and also cross-channel information to help brands make better choices when it comes to influencer advertising and marketing.
” The majority of social dimension tools for influencer identification just supply a fundamental, tip-of-the-iceberg evaluation of macroscopic sector trends. Go Prism puncture the noise of social networks to offer workable insights, enabling brand names and also agencies to much better track influencer advertising sector patterns and inevitably, make better investment decisions”
” The Competitive Insights, Performance Benchmarks, and Brand Safety features have actually been a game-changer for us as we seek to gain RFPs from significant retail brands,” said Alden Reiman, Chief Executive Officer and also Creator of The Reiman Firm.
Powered by AI, together with an analysis of over 100 billion information points, Go Prism examines over 421 million one-of-a-kind items of content, 87 million hashtags as well as mentions, and 1 million superior developers throughout all major social networks platforms.
Go Prism is a material and also details source for brand names to find data as well as qualitative evaluation of insights as well as fads to aid breakthrough influencer as well as designer advertising and marketing programs. Key features include:
Brand name safety audits: Brand security is a huge concern for all marketers that collaborate with creators. Our tool flags potentially high-risk content from an influencer as well as makes it very easy for marketing professionals to swiftly and also conveniently take a much deeper look. We flag the adhering to web content: Sexual Material, Alcohol, Medicines, Religious Beliefs, and Offensive Language/Profanity.
Competitive Analysis: Create customized affordable reports across any kind of industry to examine or display a brand’s family member influencer efficiency, the share of voice, and also interaction analytics. Track which items of material are collaborating with rivals, reveal top-performing articles, and track funded articles by market.
Industry Trends & Benchmarks: Brands can pull thorough efficiency benchmarking throughout both organic as well as paid social web content.
Influencer discovery: Making use of a database of over a million high-grade creators to discover the most effective designers for any kind of campaign, the influencer search tool permits customers to build custom listings, utilize AI to surface hard-to-find makers, type and also filter based on custom-made criteria, and also assess creator Brand Security Scores.
Influencer Target Market Data: Sight an in-depth breakdown of makers’ target market demographics, from age to location to the dimension of their audience/following.
Research-as-a-Service: Venture customers have access to Go Prism’s data science and research study team to assist run customizable reporting as well as extensive analysis.
” A lot of marketing experts are still battling to figure out precisely what to do or that to collaborate with when it comes to influencer advertising, which issue is only expanding as more makers, platforms, and attributes emerge,” describes Eric Dahan, Cofounder/CEO of Open Influence.
” Most social measurement tools for influencer recognition just provide a basic, tip-of-the-iceberg analysis of macroscopic industry trends. Go Prism puncture the noise of social media sites to supply actionable understandings, enabling brands and agencies to much better track influencer marketing market trends and also eventually, make better investment choices,” Dahan adds.
CONCERNING GO PRISM
Go Prism, an exclusive social intelligence system, leverages innovative technology and also analysis, along with cross-channel information sets, to provide brand names access to social insights as needed. It cuts through the sound of social media sites to provide actionable insights, permitting brands to determine competitive benchmarks, understand campaign efficacy, and also make more informed choices around targeting as well as spend.